Month: June 2012
It’s personal, oh so personal
A leading influencer of our time, Seth Godin, can do it both, short-form blogging, long form articles, speeches, books. Knowing how to mix it up is just one more dimension of his success and influence. Yet he doesn’t go super short-form aka microblogging with twittering and facebooking. That’s to say you don’t have to use…
How an Introvert can build a platform
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@ journalI’ve already said it (and recommended it a handful of times in offline conversations), that Michael Hyatt‘s new book Platform is the best book about leveraging social media I’ve seen in 12+ years, and his team’s promotional efforts have put it on the bestsellers lists. And as I’ve recently launched a new podcast, Social Media…