Welcome to the first Yogurtland fan page on the Internet! Yogurtland is a franchised self-serve yogurt shop featuring 16 different flavors at a time, 48 kinds of fresh fruits and toppings. Costs can range anywhere from 30 to 49¢ per ounce [depending on location].
The official Yogurtland website is www.yogurt-land.com – note the dash in the domain name. Go get franchise information at the official company website.
Got a tip? Send in the scoop + add to this page >>
Yogurtland :: on Twitter @YogurtlandInc + Yogurtland Facebook fan page [500k+ fans] + its Wikipedia entry
ed.note: since the launch of this page in 2011, Yogurtland has a professional marketing team and I’m no longer able to keep this up-to-date with the latest; this page is kept online for historical purposes
List of flavors and toppings [compiled from the official website 9/29/11] —
classic + innovative flavors:
arctic vanilla, strawberry, chocolate, pistachio, New York cheesecake, peanut butter, mango, taro, green tea, espresso, mint chocolate, peach, banana, cookies n’ cream, pumpkin, cafe con leche, peppermint, Irish mint creme, Heath bar, orange cream, butterfinger, gingerbread cookies, eggnog, vanilla wafer cookies & cream, cherry vanilla, banana foster, toasted coconut, tiramisu, Madagascar vanilla, mixed berry, candy cane, coffee, smores, matcha green tea, peanut butter cup, red velvet, caramel almond bar, chocolate milkshake, chocolate mint cookies, devil’s food cupcake batter, chocolate coconut truffle, Dutch chocolate, double cookies & cream, Kona coffee blend, root beer float, Oatmeal Cookies, PB&J, Pumpkin Pie [ed.note: too many to list since Yogurtland invent new ones often]
tart flavors:
plain tart, strawberry tart, blueberry tart, mango tart, peach tart, banana tart, pineapple tart, green tea tart, pomegranate raspberry tart, black cherry tart, lemon lime tart, lychee tart, superfruit tart, dragon passion tart, key lime bar tart, blood orange tart, guava pineapple tart, juicy peach tart, lychee tart, green apple tart, yuzu tart, Blackberry Lemon Mint Tart
no sugar added flavors:
French vanilla, chocolate, blueberry, strawberry banana, mochaccino, milk chocolate mint, boysenberry, mixed berry, pecan praline, chocolate twilight
fruit toppings:
strawberry, peach, mango, blueberry, blackberry, pineapple, kiwi, watermelon, pomegranate, raspberry, banana, cantaloupe, seedless grapes, oranges, lychee, honeydew …
dry toppings:
mochi, peanuts, walnuts, s’mores, m&ms, magic stars, coco puffs, oreos, butterfingers, rainbow sprinkles, chocolate sprinkles, fruit loops, fruity pebbles, carob chip, chocolate chip, white chocolate chip, mini gummi bears, granola, coconut flakes, Reese’s peanut butter cups, graham crackers, almonds, nilla wafer, red bean, teddy graham, frosted animal cookies …
cold toppings:
cheesecake bites, cookie dough, brownie bites …
“flavors and toppings change according to season and availability”
liquid toppings [not on official site]:: caramel, chocolate, condensed milk, strawberry …
* featured on the Food Channel [video @ YouTube] *
other links
- The Yogurtland Experiment blog – 3 guys trying 100s of combinations and rate them
- Fro-yo Girl Speaks blogger on a Bay Area fro-yo quest
- Map of FroYo Shops in OC (compiled by OC Register)
- Google Map of Yogurtland locations by terrence [unofficial; official store locations map now uses Google Maps too]
- nb: Yogurtland in Laguna Hills at the corner of Alicia + PD Valencia is the closest one to me; see my FroYo tour — 3 FroYo shops in 15 minutes
- vote for your favorite FroYo shop at this squidoo for Frozen Yogurt Lovers
- Yogurtland nutritional facts now posted at official website; previously The Daily Plate (now part of Livestrong.com) had Nutrition Info
- celebrity sightings
Video: Kevin and Danielle Jonas (9/16/11), Sharon Stone (9/7/12), Kim Kardashian and Kanye West aka Kimye (8/17/12), Emma Stone (6/30/11), Heidi Klum (10/23/10), Victoria Beckham: Yogurtland Mama (11/29/09), Miley Cyrus and Lindsay Lohan (6/12/09), Mischa Barton Finds Her Way To Yogurtland (3/29/09), Jennette McCurdy: Yummy Yogurtland! (1/13/09)
media buzz
- Irvine’s Yogurtland survives froyo craze: The pioneer of self-serve frozen yogurt shops plans to operate 500 stores by 2015. (OC Register 9/27/12)
- Yogurt Wars: Attack of the cones (Houston Business Journal 9/21/12)
- With Real Flavors and a Real Business Opportunity, Yogurtland Sets Sights on Houston Expansion (Herald Online 9/20/12)
- Second cooling: Behind the new frozen yogurt craze (The Hook, Charlottesville, VA 9/19/12)
- Yogurt wars: Taste test winner is revealed (The Times-Picayune 9/13/12)
- Re-inventing the Yogurt (The Franchise Hound 9/29/11)
- Best Frozen Yogurt 2012 and Best Frozen Yogurt 2011 1st place in the Best of Orange County (OC Register)
- Yogurtland Announces the Opening of Its 150th Store: Self-Serve, Frozen Yogurt Franchise Opens 150th Store in Bakersfield, Calif. (press release 8/14/11; cf. summary in QSR) “… Gearing up to open 550 stores by 2015…”
- Cheap Thrills: Pit Stop at Yogurtland: Create your own frosty concoction at this downtown establishment. (Berkeley Patch 8/7/11)
- Hello Kitty Comes to Yogurtland and She’s Got Free Spoons: Frozen yogurt fanatics fill local stores in support of Sanrio’s special promotion. (Cerritos-Artesia Patch 7/29/11)
- Only a few survivors in froyo craze (Fast Food Maven @ OC Register 7/19/11)
- Frozen yogurt meltdown: High rents on big spaces and an oversaturation of the NY market are forcing shops to close (Crain’s New York Business 1/9/11)
- [rumors] “… more than 100 rotating flavors at Yogurtland; bacon probably isn’t one of them.” via Imagine fragrant bacon wafting through an office (in Premium content from Denver Business Journal 4/15/11)
- The Big Chill: Fro-Yo Field Not So Cold for Yogurtland & Menchie’s (LA Weekly 12/16/10)
- The Widening World of Yogurt: Hot & Cool Trends (The Food Channel 8/06/10)
- Another Ice Age? (Winter Park Magazine, Orlando, August 2010)
- Desire for this freezer pleaser has shops appearing across Florida. (Sun Sentinel 7/29/10)
- Self-serve yogurt shops are popping up all over South Florida (The Miami Herald 7/29/10)
- Yogurtland – Raves & Faves Los Angeles (Food Channel, April 2010)
- Yogurtland treats froyo fans to Kogi – at grand opening of Yogurtland’s 50th location in Anaheim (OC Register’s Fast Food Maven 8/26/09)
- It’s a hot summer for frozen yogurt: The shops are a growing business, despite recession, especially self-serve (msnbc.com, July 2009)
- Frozen yogurt (fro-yo) wars heat up for summer season (USA Today 5/25/09) “Chasing a general customer base is Yogurtland, which offers more sweet flavors and toppings — not just tart. The serve-yourself chain has 44 units now and expects to have 100 by year’s end, CEO Phillip Chang says. Among the flavors it will roll out this summer: raspberry cream and root beer float.”
- Fro-yo chains in heated battle to ice competition (Nation’s Restaurant News 5/15/09)
- Crazy for yogurt (The Daily Campus 5/6/09)
- Myogurt — New dessert spot comes to Mission Viejo: Premium yogurt and a modern lounge vibe aim to attract customers away from the competition. (OC Register 3/25/09)
- Frozen Yogurt Now Getting the Cold Shoulder? Decline in sales forces chains to scale back. (Los Angeles Business Journal 2/23/09)
- Are ice cream shops losing ground to healthy options? Retail centers in Southern California are replacing Cold Stone Creamery and Dairy Queen shops with trendier frozen yogurt stores. (OC Register 12/1/08)
- Journey to the “Golden-Land” (New University 10/6/08)
- Frozen yogurt put to the taste test (KABC TV, Los Angeles, 10/2/08)
- Self-serve Yogurtland on the rise. (Ice Cream Reporter via Allbusiness.com, September 2008)
- Cool treats warm up sluggish local economy (KHNL TV, Honolulu, 9/18/08)
- No economic meltdown seen for frozen yogurt chains (Reuters 8/29/08)
“Sellers of frozen yogurt such as Red Mango, Pinkberry and TCBY are all seeing stronger sales amid what some see as an economy headed towards recession… The fro-yo market has been expanding… U.S. sales grew to $177 million in 2007 from $170 million in the prior year, according to market research firm Mintel, which expects sales to rise to $200 million by 2012.” - Forget froyo. We still scream for ice cream, new survey says (OC Register’s Fast Food Maven 7/13/08)
- Who’s got the best frozen yogurt? Taste-testing cold treats to bring you the best (and the not-so-best). (OC Register 7/3/08)
- Tasty Asian-style shaved ice will cool your buds (OC Register 7/2/08)
- Golden Spoon testing a ‘tart’ yogurt in SoCal to rival Pinkberry (OC Register 6/9/08)
- Fro-Yo Frenzy: Class of 2008 – Charlie-amter’s FroYo guide in LA Times
- Yogurtland Lets You Create-Your-Own (Business Wire, April 2008) “Yogurtland was created to give consumers a premium product that they can customize and control,” says Terrence Chan, director of research and development, Yogurtland Franchising Inc. “With the continued growth in the frozen yogurt category, our self-serve mantra and affordable pricing will continue to differentiate us from our competitors.”
- New yogurt shop brings competition to downtown (mustangdaily, April 2008)
- The Legions of Frozen Yogurt Push East (New York Times, Feb 2008)
- O.C. is ground zero for froyo wars: Cold Stone Creamery is testing a swirly, low-calorie frozen dessert in some local stores. The move comes as dozens of frozen yogurt chains crop up in the region (OC Register, Dec 2007)
- Houston Takes a Stand in the Frozen Yogurt Wars (HoustonPress, Nov 2007)
- The New Cold War: Frozen Yogurt Invades New York (NYMag, Aug 2007)
- “Building a Better ’Berry: Pinkberry may be coming to town, but Yogurtland is already OC’s fro-yo on the go” (OC Weekly, July 2007)
- Yogurt culture: Area’s new shops become social hangouts(sacbee.com, July 2007)
- Frogurt frenzy: The buzz is swirling around plain frozen yogurt, as Pinkberry and other shops offer a fresh take on a tart treat.(OC Register, April 2007)
- The Fro-Yo Frenzy: Korean-run frozen yogurt shops cause a stir (KoreAm Journal, April 2007) [mirrored at michellewoo.com]
- Heated Competition. Steaming Neighbors. This Is Frozen Yogurt? (NY Times, Feb 2007)
- A game of top this in frozen yogurt wars: Pinkberry got the craze going, but as more and more competitors rush in, the winners in the end should be the consumers. (LA Times, July 2005)
- Wanted: Creative frozen yogurt toppings (wichitalk blog)
- How Clean is Self-Serve? (Extra TV, Nov 2000) “Self-serve soda and frozen yogurt dispensers are quick and easy but what if we told you they could make you sick? Attorney Mike Bryant hit the self-serve line and what he found is not for the squeamish.”
- rumored Pinkberry coming to DC in 2008 (express, Jun 2007)
blog buzz
- FDD Talk: Yogurtland’s Site Selection and Build-Out Process and Timeline (Franchise Chatter 9/22/11)
- The Top Frozen Yogurt Franchises of 2011 (Franchise Chatter 8/13/11)
- Should I Invest in a Yogurtland Franchise? (Franchise Chatter 4/14/11)
- The Magic of Yogurtland: The Indecisive Sweet Lover’s Paradise (davidlavallee 7/7/11)
- about a Yogurtland’s Flavorology competition (southbayrantsnraves 5/11/11)
- Fro-Yo Frenzy – about 21 Choices and Yogurtland (Forum @ Claremont McKenna College 10/28/10)
- Yogurtland – a New Flavor (Eat, Smile, Sleep 4/20/10)
- photos of custom-built Yogurtland event display by Post Agency
- Frozen yogurt seller Pinkberry to close original store in West Hollywood [via LA.Eater 4/21/10]
- Frozen yogurt bubble bursting as closures mount [Fast Food Maven @ OC Register Blogs, 11/16/09]
- tokidoki x Yogurtland [Tokidoki Blog, 10/20/09]
- FauxYo Meltdown [LAist, 10/07/09]
- Recession Obsession: Frozen Yogurt 3.0 [LAist, 9/17/09] – mentions Menchie’s and Yogurtland
- Yogurtland Opens 50th Store (and it’s in Anaheim)! [OC Metblogs, 9/14/09]
- The best way to do Yogurtland [Pocket Lint 7/23/09]
- “Yogurtland! was started in L.A. and this is the first one to open in Japan. Hopefully, it won’t be the last. I instantly fell in love with the self-service frozen yogurt, as not only could I choose what flavor I wanted, I could also decide how much I wanted. No pesky “small” that I can’t finish no matter how hungry I think I am.” [in abcarlson 7/20/09]
- Japanator Recommends: Yogurtland [7/06/09]
- Yogurtland (and how I ate 1.68lb of fro-yo) [savory-bites, 4/22/09]
- Pinkberry, Red Mango engage in Pomegranate wars [Fast Food Maven 11/30/08]
- Self-serve froyo chains invading O.C. [Fast Food Maven, 9/11/08]
- Frozen Yogurt Fiasco – a taste contest between Yogurtland and Cherry on Top [10/3/08]
- Philly’s First Fro-Yo Foray + Yogurt Love re: Phileo Yogurt [8/24/08, via MenuPages Philadelphia]
- Single Guy’s top 10 fro yo rankings [SF Bay area, 8/10/08]
- memoir of Yogurtland [ubereater in NYC 7/9/08]
- new upcoming trend? shaved ice, at places like milk + honey (Costa Mesa) [gluttonista 6/21/08]
- The Fro Yo Takeover [jetcomx 5/27/08]
- Yogurtland now in New York City – Yogurtland vs. Pinkberry vs. Red Mango vs. 16 Handles vs. Zaberry (?) [Dessert Buzz 5/26/08] + gracenotes nyc’s visit to Yogurtland [5/16/08]
- eater.com blogs 2x — Two is a Trend: Self Serve Fro-YO + TrendWatch: Will Self Serve Be the Newest Weapon in the Fro-Yo Wars?
- Frogurt frenzy: Frozen yogurt never tasted so good. Here’s where to get some. [MyOCHigh.com, 12/07]
- elmomonster’s blog post about Yogurtland in Irvine – both this blog post and OC Weekly article have this phrase: “… as if Hello Kitty threw up on a Jamba Juice…” — not sure who is imitating whom
- Fro-Yo in NoVa/DC? [chowhound thread, July 2007]
- name ideas for a self-serve frozen yogurt shop (from MarketingProfs know-how exchange)
- Fro Yo Information – a blog about frozen yogurt in LA [infrequent updates]
Yogurtland company info
- company mission: “Yogurtland is a rapidly growing franchise whose mission is to bring people together for the most flavorful, natural, and fun frozen yogurt experience while promoting a healthy lifestyle.” [via]
- Franchising information at the official website
- “… Yogurtland Franchising, Inc., a California corporation. … formed on November 13, 2006. … Our business is operating and granting franchises to let people, like you, operate Yogurtland stores, which offer yogurt, smoothies, shaved-ice, and other menu items for on-premises consumption and carryout. As of the date of this offering circular, we have not sold franchises outside of California but plan to do so. … Specialty yogurt stores are highly competitive. Your general market is any person who likes yogurt. Our concept gives customers a wide selection of yogurt and other menu items.” [via Yogurtland UFOC 3 at Disclosure documents page]
- ? hmm, discrepancy ? official website‘s about page says Yogurtland’s inception was 2004 ? [retrieved 10/12/08]
editor’s note: this web page is maintained as a labor of foodie love. I am not a representative. I do not have franchising information. I am not associated with Yogurtland (yet?). I receive no compensation of any kind. This fan page launched in December 2007, and look at how well they’re doing now!!
“Yogurtland is the first and only self-serve frozen yogurt shop.” [taken from a previous version of official website]
Yogurtland claimed to be the “first and only” self-serve frozen yogurt shop, but other ones have started as early as the 1980s. There are other self-serve frozen yogurt shops, e.g., Menchie’s, Frosted Cup, cherry on top, Yogurtopia, Yogurt Express, Big Spoon Yogurt, Yogurt Stop, Yogurtini, Pure, Nubi, Yogurt Time, FroYo, HeavenLy’s Yogurt, YogurTree, U-Swirl, Bali’s Self Serve Frozen Yogurt, Yogurt Creations, Beach Cities Yogurt & Gelato (Huntington Beach). Big name-brand full-service frozen yogurt franchises, include: The Country’s Best Yogurt (TCBY), Golden Spoon, Pinkberry, Red Mango, Cefiore, Yogen Fruz, Frucci, yoCup, Frapys, Orange Leaf… vote for your favorite [aside: could you imagine the reach of self-serve fro-yo if all these lil’ shops consolidated into a larger franchised brand? or, better, a branded network that allows shop-owners autonomy with some shared marketing? — just thinking out loud…] (cf. 7/13/11 How Pinkberry Won the Yogurt Revival: “… Today it seems like everyone wants a piece of the frozen yogurt pie, er, cup. Establishments with names like Red Mango, Yogen Fruz, Menchie’s and Yogurtland keep popping up across the country.”)
sidenote:: The non-hyphened yogurtland.com is a blog of foodie Fethiye Akbulut Miller that’s been up and running since March 2005.
aside: This fan page was launched here before the official Yogurtland website became more search engine friendly*, and now has the latest & greatest information about all the Yogurtland happenings.