Tag: stereotype

  • Perception of Asian Americans as a brand

    Perception of Asian Americans as a brand

    Once in a blue moon, Asian Americans generate a bit of controversial buzz and tagged with the tiger metaphor, whether “tiger moms” (cf. Why Chinese Mothers Are Superior: Can a regimen of no playdates, no TV, no computer games and hours of music practice create happy kids? And what happens when they fight back? excerpted…