Tagged: advertising

No more sexually explicit Google AdWords soon

Policy changes are being made to Google AdWords some time between late June 2014 and around September 2014 to prohibit sexually explicit content, aka “adult content.” Very few in mainstream media and tech blogs have drawn attention to this (yet?), except for: Google...

Why ads now after 15 years without

short version: this website needs an upgrade, and that means extra monthly costs for web hosting. long version: I’ve been blogging since June 1999, having started journaling online before it was blogging. I’m an early adopter like that, love experimenting with new...

What’s a good CTR? Click through rate benchmarks.

Short answer = it depends. Click-through rates (CTR) may be different depending on what kind of an online ad is being used, whether a banner ad, text ad, video ad, animated ad, email links, or whatever else. For managers and executives that...