Oct 212010
 

Having an online presence and making your personal brand searchable in the online world is increasingly more essential than ever. It’s being called a digital business card, personal brand site, online presence, personal landing page, interactive contact card, or whatever. And when you don’t have the time & energy to maintain the content flow required of a website and blog, a static web page makes a better impression than a 4-page brochure website methinks.

The current trend to have a one-page website that gives a snapshot of who you are and how to connect with you, without being just another generic profile in the midst of a social network forest. I’ve said it this way: if people can’t find you on Google, do you exist? Well, of course you exist, but you’re missing a lot of (digital) street cred. (or, how about your company? your organization?)

As web apps become easier and easier to use by non-techies, a good number of web apps are coming online that create well-designed personal web pages that look great. So easy a caveman could do it. I’ve tried out about half of the ones I’ve found (mostly free or freemium) so far:

ht: 6 Online Business Card Tools To Spread Your Personal Brand @ thenextweb.com + Five Best Personal Landing Pages @ lifehacker.com.au

Or, you could setup a self-hosted WordPress and use a theme designed specifically for a digital business card. There’s a free WordPress theme called Digital Business Card by @human3rror – see it in action at http://www.cynthiaware.me (cf. blog post by Cynthia Ware on how easy it is) or another personal branding web site – kennyjahng.com – uses Ipseity theme, also by @human3rror

Any others out there? Please add a comment.

Do you have a personal web page? Add your link in a comment >>