http://djchuang.com/2006/hot-idea-podcast-commercials/ / strategist / ideator / Asian American / connector / gamechanger Wed, 08 Feb 2012 16:21:54 +0000 hourly 1 http://wordpress.org/?v=3.3.1 http://djchuang.com/2006/hot-idea-podcast-commercials/#comment-935 djchuang Thu, 23 Mar 2006 00:47:00 +0000 http://www.djchuang.com/2006/03/d1272#comment-935 Technology is democratizing more than ever, and I think the lines between broadcasting and narrowcasting should be blurred. Commercials can be broadcast and narrowcast both at the same time, worth a try, and results are what matters to most (all?) for-profit and non-profit ventures. Best case in point is the Super Bowl commercials. Technology is democratizing more than ever, and I think the lines between broadcasting and narrowcasting should be blurred. Commercials can be broadcast and narrowcast both at the same time, worth a try, and results are what matters to most (all?) for-profit and non-profit ventures. Best case in point is the Super Bowl commercials.

]]> http://djchuang.com/2006/hot-idea-podcast-commercials/#comment-936 Bumble Sat, 18 Mar 2006 14:52:20 +0000 http://www.djchuang.com/2006/03/d1272#comment-936 but aren't you supposed to broadcast your commercials instead of narrrowcast them? I thought the purpose was "spread the word" and not "count the respond".... but aren’t you supposed to broadcast your commercials instead of narrrowcast them? I thought the purpose was “spread the word” and not “count the respond”….

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